Impact Group Marketing Blog

Social Media has changed the way that businesses communicate with and market to existing and potential customers. Once considered an “add-on” or “extra” thing for businesses if time and financial resources allowed, that model is largely outdated. Social media usage is now a necessity to ensure a business or organization is at the forefront of its target market.

Printing is printing, right? Not exactly. Traditional – or analog – printing methods (such as offset printing) require printing plates to transfer an image or text onto a media substrate. Digital printing presses transfer the image directly onto the media substrate.

Is your business on social media? If you answered anything but “yes,” chances are you are a bit behind, and are missing out on potential growth and exposure opportunities through these platforms.

Due to the explosive growth of social media platforms over the past five years, usage is now a necessity to ensure a business or organization is at the forefront of its target market.

Evolve Impact Group was fortunate enough to receive the “Office of the Week” award from 98.3 KORA Radio Station in June of 2018!

Most of the time, users get a feel for a website in terms of usability and usefulness within seconds after it loads on their screen. Those critical seconds can determine whether a prospective user, client, or customer, will remain on the site and take a closer look at what you have to offer.

Organizations of all sizes are realizing the importance of online marketing, especially through search engines. However, after this realization comes a big decision to make - whether to capitalize upon SEO (Search Engine Optimization), Paid Advertising (Google Adwords), or a combination of the two.

Evolve Impact Group is happy to announce the launch of the new Top Gun website! Top Gun is a program for undergraduate students in the Division of Sport Management that is designed to highlight the accomplishments of the highest achieving students.

In today’s saturated online world, your business’ website is crucial to your overall success. Developing a website that is visually pleasing to visitors is only the beginning. We want to help you take your website to the next level by establishing a clear call-to-action and then understand how to track your conversions. When your website thrives, so will your business.

Evolve Impact Group is excited to announce the launch of a new website for the Transdisciplinary Center for Health and Equity Research (TCHER). The TAMU Transdisciplinary Center for Health Equity Research has a primary mission of leveraging innovative health equity research to improve quality of life across the lifespan among at-risk populations globally.