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What are Local Search Ads?

Local Search Ads (LSAs), also known as Local Service Ads, connect you to local customers who are searching for the services you provide, whether you’re a small business owner or a tradesperson. LSAs appear at the top of the search results – above organic results and traditional Google Ads.
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We’ve Moved!

Impact Group Marketing has officially moved into our new College Station office located at 3998 Harvey Road. We are excited to have a larger space with collaboration rooms and a dedicated printing area to meet our growing company’s needs.
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Pardon Our Boxes…We’re Moving!

The time has come, and we’re packing up the office in anticipation of our move to our new location at 3998 Harvey Road later this week. Questions about where to go to pick up print products or meet with the team? Give us a call at 979-383-2965 or send us an email at info@evolveig.com, and we will respond as soon as we can!
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New Website Launch: Impact Group Training

We recently launched Impact Group Training as a way to provide our clients and future clients personalized training solutions. Impact Group Training has the background and expertise in educational technology and instructional design to help custom-design and deliver the training materials you need.
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New Website Launch: BCS Swim School

BCS Swim School is opening in Fall 2021 and will offer quality and affordable swim lessons to people ages four months and up in the BCS community. BCS Swim School’s new website makes it easy for visitors to find out more information about the classes they will offer and sign up for swim lessons.
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5 Effective Ways to Optimize Your Page Load Speed

Your web pages must load quickly and smoothly if you want to reduce your bounce rate, boost your search engine rankings, and increase user experience (UX). Read more for a few statistics that show how essential it is to optimize your page speed.
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New Website Launch: Juan’s Custom Cabinets & Doors

Juan builds beautiful cabinets and doors and has over 30 years of experience designing and installing custom cabinets and doors in the Brazos Valley. His old website was a single-page Wix website. The new site includes a gallery and separate pages for Doors & Cabinetry.
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SEO and Web Design: How to Build a Website That Ranks at the Top

If you want to rank on the first page of search results, it’s crucial to understand the powerful combination of web design and search engine optimization (SEO). SEO web design refers to designing and developing websites to make them search-engine friendly. Keep reading to learn how to build a site that nails SEO web design!
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New Website Launch: Zaskoda Repair

Zaskoda Repair offers a variety of repair and maintenance services. Centrally located in Caldwell, Texas, they strive for excellence in every repair they do. Their team has over 55 years of combined experience in small engine, gas, and diesel engine repairs and maintenance.
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Should You Optimize for Desktop, Mobile, or Voice?

The first thing you need to do is analyze your audience – what route do they take to reach you? Keep in mind that today’s users are constantly switching between devices – desktops, smartphones, tablets, notebooks, smartwatches, etc. So, if your audience isn’t using a single device, your optimization strategy shouldn’t either.
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