Impact Group Marketing Blog
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Is your website causing you to lose business? If it’s stuck in the last decade, then it probably is! A survey by Blue Fountain Media found that 81% of internet users think less of a business if the website isn’t updated. Let that sink in for a minute. 39% said they would think twice about using a product or service if the website isn’t fresh, user-friendly, and current.
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Do you know what is crucial to the success of your website? The one thing that will attract and keep visitors and ensure you have a high ranking on search engines? High-quality content. The design of your website helps you make a good first impression with visitors, but it’s the content that keeps them coming back for more. When it comes to the content of a website, search engines are somewhat demanding. Your website won’t get a high search engine ranking if it doesn’t have enough qualit...
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One of the questions we’re frequently asked is, “How often do I need to update my blog?” There’s honestly no right answer to this question – some people say daily, others say weekly or monthly. What really matters is that you establish an expected schedule and then stick with it. Consistency is more important than frequency.
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In our ever-changing digital world, it may feel impossible to keep up with the times. New websites are constantly being launched causing online competition to increase. SEO strategy is important because search engines, like Google, expect websites to meet specific requirements. By knowing and implementing the latest SEO trends, you’ll be able to promote and advertise your business more effectively.
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If you’re looking for a marketing tactic that can quickly increase the number of people that see your content, try boosting your social media posts. It’s a simple concept – just pay to have your posts appear as sponsored content on the timelines of non-followers. Doing this is easy and will help you gain online exposure. Here are some ways to boost your posts on Facebook, Instagram, and Twitter, so you can take advantage of this incredible feature!
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You just can’t ignore the rise of social media in today’s culture. Not only can you use it personally to connect with family and friends, it also has the ability to benefit your business. Now that millions of consumers are using Facebook, Instagram, Twitter, LinkedIn and other forms, there’s an entire market just waiting for your services and products to blow them away! The only question is…which social network is most effective for your business?
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Imagine it’s the middle of winter and your heater suddenly stops working. What do you do? Dig out the yellow pages and look up a repair company? Of course not. You search Google for heating repairs in your city and, in seconds, you have a complete list of companies to choose from…and reviews that help you make the best choice.
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Pitt Stop Detail & Auto Sales is a locally owned company dedicated to caring for your car whether you’re looking for interior detailing, exterior detailing including paint correction, and even quality parts for your vehicle. Darryl Pittman has been serving the Brazos Valley for years after starting the business by working out of his driveway at home. With a growing business, now located off Rock Prairie in College Station, they’re ready to meet your vehicle needs.
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Evolve Impact Group recently partnered with Barbara Thomason on the development of a new website for her business, Leadershift. LeaderShift, LLC is a company dedicated to getting your organization on the right track with several products and services to streamline management, productivity, and teamwork.  Founders Salty and Barbara Thomason started the company in 2014 after realizing there was a need for assisting organizations with the effectiveness and success of their team and leadership roles...
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Evolve Impact Group recently partnered with Barbara Thomason on the development of a new website for her business, Leadershift. LeaderShift, LLC is a company dedicated to getting your organization on the right track with several products and services to streamline management, productivity, and teamwork.  Founders Salty and Barbara Thomason started the company in 2014 after realizing there was a need for assisting organizations with the effectiveness and success of their team and leadership roles...
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