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The millennial generation, defined as people born between 1982 and 2002, now makes up 25% of the U.S. population. This generation is larger than the Baby Boomers (born between 1946 and 1955) and three times larger than Generation X (born between 1961 and 1981). They spend approximately $1.3 billion a year on goods and services and this number continues to grow each year. Here are a few more interesting statistics that are important for small businesses to keep in mind.

In previous posts, we have highlighted the importance of a social media presence for your business. Facebook recently announced that they now have over TWO BILLION active users. Social media can be a valuable tool to build your brand’s reputation if used correctly. It can also negatively impact your brand’s reputation if used incorrectly. To make an impact, it’s useful to remember that social media activity involves both posting engaging content and responding to those who reach out to you.

This past week, Facebook announced that they now have over TWO BILLION users. To put this enormous number in perspective, that’s about 27% of the entire world population. In the United States, 79% of American adult internet users have a Facebook account. Also impressive is how frequently social media sites are accessed by their users. 78% of Facebook users log on daily, and 55% of those daily users log in more than once a day. Usage of other social media sites is quickly growing as well. 32% of...

One of the most frequent questions our team hears from small business owners is, “Why do I need you to build my website? Can’t I do this myself for free?” Becky Chumley, Evolve Impact Group’s Director of Digital Marketing, explains it like this...

We mentioned this statistic in an earlier blog post, but it’s worth repeating. Every SECOND, 40,000 people perform a Google search. Many of these people are potential customers searching for your business! A 2016 study found that 95% of all U.S. consumers used the internet to search for a local business at least once in the past year. 53% did so at least once a month, 38% did so at least once a week, and 11% did so every day.

We recently launched a new website for Quad-Tex Construction, Inc. in College Station, Texas. Quad-Tex provides top-quality construction services to Bryan/College Station and the surrounding areas.

We're excited to announce the launch of a new website for Global Pursuit! Global Pursuit is an international booking agency founded in 2014 by Scott Kendrix. They work with some of the finest outfitters across the globe to bring you the best hunting experience possible.

Your company website may not be 20 years old, but if you haven’t made many changes in the last ten or even five years, it’s time for a refresh. Here’s why.

On September 30th, 2016, representatives of Evolve Impact Group, an Aggie owned and operated marketing group in Bryan, Texas, announced that they have acquired PrintDuo, one of their former printing partners.  PrintDuo was formerly owned by Kelly Han and Erin O’Neal. This hometown print shop combined the quick, convenient, and cost-effective service often associated with large online printing companies with the attentive and courteous customer service only a local business can provide. Their...