Blog

If you aren’t attracting enough new customers – or you don’t have the time it takes to actively promote your business, why not hire a digital marketing agency? Hiring a digital marketing agency gives you an experienced team that can manage all your online marketing needs – from one place. That means you can focus on running and growing your business. Our team at Impact Group Marketing will take care of all your digital marketing efforts so you can focus on what matters most – running your b...

For local businesses, location data can be an effective and valuable marketing tool to help you reach your target audience. As consumer groups change and advertising becomes more expensive, location-based data allows you to advertise to audiences more likely to become customers – instead of marketing to those who are unlikely to buy from you. At Impact Group Marketing, we use geofencing and geotargeting to create a digital billboard for your business that targets potential customers.

If you currently use Google Analytics, you know Google recently revealed that they’re replacing Universal Analytics with Google Analytics 4 (GA4). To learn more about GA4 or what you can do to ensure your data and analytics are set up correctly to help you make data-driven decisions for your business, contact Impact Group Marketing today.

Digital printing transfers digital images directly onto various media – paper, card stock, fabric, canvas, etc. Since there are no printing plates like traditional or offset printing, digital printing is an excellent and cost-effective option for customers who don’t need to mass-produce anything. Impact Group Marketing has a full-time, professional production team that provides in-house digital printing services that can take your business to the next level.

Premium Asphalt Paving & Sealcoating works with both residential and commercial customers in and around Bryan/College Station and the surrounding Brazos Valley. They offer a variety of asphalt paving, parking lot, driveway, chip seal, and sealcoating services. Their number one goal is your satisfaction—not just with how good your new asphalt looks, but with your whole experience in general.

Summit Veterinary Hospital, located in the offices next door to us, will be opening this summer! Owner and veterinarian, Dr. Amanda Richards will be providing a variety of services including wellness exams, surgery, x-rays, labs, dental care, urgent care, and boarding services.

Is your website design causing you to lose business? According to a recent survey by Blue Fountain Media, 81% of internet users think less of a brand if their website is outdated. And 39% would think twice about using a product or service if the website isn’t current, user-friendly, and fresh. A redesigned website bears little resemblance to the previous website once the process is complete. There are several reasons a business decides to overhaul its website and implement a redesign. Impact Gr...

Grassroots is a landscaping company here in Bryan/College Station that offers residential and commercial landscaping services. Their services include landscape design and 3D modeling, landscape lighting, water features, irrigation installation and repairs, and drainage and water redirection. Their new website showcases their previous projects, both commercial and residential, and makes it easy for visitors to get in touch with a member of their team about specific project needs on their contact ...

Furniture Source International Wholesale turns classically inspired design ideas into high quality, distinctive furniture pieces and accessories. IGM has worked with FSI over the years offering website, newsletter, blog writing, landing page, social media management and ads, and photography and videography services to both their retail and wholesale sides of their business. This new website is focused on the wholesale side of their business and features an online catalog for approved vendors onl...

When you want to build a successful ad campaign, choosing the right keywords for Google Ads is critical. Why are the right keywords so essential? Because not only do they determine how much traffic your ad brings in – they also determine the quality of the leads. Remember Google Ads are pay-per-click (PPC), so you only pay when users view and engage with your ad. Impact Group Marketing is a Google Partner, so our Google certified digital marketing team can create a PPC campaign that will maxim...