Blog

Let’s say you’re about to make a big (or even small) purchase. What’s one of the first things you do? If you’re like most people, you probably look up reviews online. Because who are you going to trust more…the salesperson who makes a profit on your purchase or the honest reviews of people who’ve already bought the product or used the service?

Did you know that the number one way for potential customers to find your business quickly is also absolutely free? Google My Business (GMB) is the most important online tool for any local business because it increases your businesses exposure in Google…it’s a combination of an online directory and a social media profile. If you’re a business or professional with a physical location for customers to visit, or if you travel to customers wherever they are, then you qualify for a GMB listing. Here’s everything you need to know to set up your GMB listing today and start getting the attention of potential customers!

Here at Evolve, we’ve dedicated ourselves to helping people reach their brand and marketing needs through consulting, design, digital marketing, and print. Having helped and gotten to know our clients over the years, now it’s our turn to offer an inside look into the culture and community that make up Evolve Impact Group. Learn more, firsthand, from the people who have found a home here. Let's welcome Andrew Harper, Account Executive!

At Maverick Medical Education, students apply lessons from online pre-learning modules to experiential training exercises in a clinical environment, developing confidence and proficiency by offering a variety of courses for CRNAs, nurse practitioners, physician's assistants, and other allied health professionals. Their courses include Point-of-Care Ultrasound (POCUS), Essential and Advanced Regional Anesthesia, and their Chronic Pain Series.

Here at Evolve, we’ve dedicated ourselves to helping people reach their brand and marketing needs through consulting, design, digital marketing, and print. Having helped and gotten to know our clients over the years, now it’s our turn to offer an inside look into the culture and community that make up Evolve Impact Group. Learn more, firsthand, from the people who have found a home here. Let's welcome Becky Chumley, Partner!

Here at Evolve, we’ve dedicated ourselves to helping people reach their brand and marketing needs through consulting, design, digital marketing, and print. Having helped and gotten to know our clients over the years, now it’s our turn to offer an inside look into the culture and community that make up Evolve Impact Group. Learn more, firsthand, from the people who have found a home here. Let's welcome Kevin Crenshaw, Partner!

Visual Cortex's new website showcases their Visualization Station and High Left Air Table. Visual Cortex Instruments is comprised of a group of professors and educators who grew frustrated with standard, antiquated freshman labs which do not have a direct pedagogical value and do not directly probe the core physical concepts that are the foundation of science and engineering.

A recent blog post titled “Make Sure Your Website Designer Does these 5 Things” was all about getting started with the creation of a website for your business or organization. The blog stressed the importance of having a website which clearly identifies your “brand” and conveys information that aligns with your organization’s mission and key features, making it easy to market a consistent message across all branding and marketing materials.

This blog focuses on content and specific pages your website should include before you launch. Users and bots expect webpages at certain URLs, so it is important that site layout and navigation accommodate them. Becky Chumley, Director of Digital Marketing and EIG Partner explains, “The content that you have on your website should be predictable. Potentials customers should not have to search for your contact information or information about the services that you offer. It should be obvious where they should be clicking.”